#BeRightBackWorld
ACTIVIST ADVERTISING CAMPAIGN
The Body Shop is creating a self-love movement to inspire the public to rise up with self-love and share 1-million acts of love globally in 1 year. When we partnered with Wax/On to create a campaign to bring people together to join the #SelfLoveUprising we knew we had to clap-back to the self-doubt with kindness.
The outcome? A self-love anthem and Tik Tok challenge for when things get tough and you Be Right Back World I am busy loving myself before getting back to breaking barriers and smashing ceilings. Our campaign was activated by activists and trailblazers who know that there is no revolution with rest and revival.
CLIENT
The Body Shop
INDUSTRY
ADVERTISING & ACTIVISM
SERVICES
Campaign Strategy / Graphic Design / Social Media Content / Video / Animation
COLLABORATORS
Wax/On / Craft Media / The Goodstuff / TikTok
Join Self Love Uprising
When things get tough, say 'be right back world, I’m busy loving myself'. Let’s fight self-doubt together.
#BeRightBackWorld
